Marketing Strategist
Luke is a marketing strategist at Platinum Prospects, shaping the acquisition strategy that sits behind adviser, wealth and mortgage-broker pipelines. He specialises in regulated UK financial services, combining channel strategy (Google, Meta, LinkedIn), audience and offer design, funnel architecture and measurement into a single coherent plan for each firm. His work is structured around three questions: is the funnel compliant, is the cost-per-qualified-lead moving in the right direction, and is the client seeing real bookings and revenue — not just volume.