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Email • OPEN-RATE

Email OPEN-RATE benchmark for Estate Planning

Email OPEN-RATE for Estate Planning: 24.6% - 42.2%. Directional benchmark from UK regulated advice campaigns in the Estate Planning segment.

Range
24.6% - 42.2%
20th-80th percentile
Midpoint
33.4%
For modelling only
Confidence
directional
Derived from aggregate

About this benchmark

Estate Planning sits inside our Estate Planning segment. The Email OPEN-RATE range below is derived from active UK regulated-advice campaigns and the niche-opportunity dataset, calibrated against the platform aggregate.

Email open rate for Estate Planning adviser nurture sequences.

Segment

Estate Planning

Benchmark type

grouped (grouped from similar niches in this segment)

Frequently asked questions

What is the typical Email OPEN-RATE for Estate Planning?+

The published 20th-80th percentile range is 24.6% - 42.2%, with a midpoint near 33.4%. Use the range and confidence tier rather than the midpoint when modelling.

How confident is this Email OPEN-RATE benchmark for Estate Planning?+

The benchmark is rated directional. It is a directional estimate calibrated against the platform aggregate; use it for planning, not bidding.

Why is Estate Planning priced at this Email CPL range?+

Email open rate for Estate Planning adviser nurture sequences.