UK specialist adviser agencies typically charge 3,000-12,000 pounds/month management fee, plus media spend. Full-service retained partnerships sit at 8k-25k pounds/month.
Fee structures
- Retainer: 3k-12k pounds/month - % of spend: 10-20% (min 1.5-3k pounds) - Performance: rarer in regulated finance due to compliance - Full-service: 8k-25k pounds/month for creative + media + landing pages + reporting
What to expect included
Strategy, media buying, creative rotation, landing pages, tracking, offline conversions, weekly reporting.