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Cross Channel • CAC-PAYBACK-MONTHS

Cross Channel CAC-PAYBACK-MONTHS benchmark for Wealth Management

Cross Channel CAC-PAYBACK-MONTHS for Wealth Management: 6 - 22. Moderate benchmark from UK regulated advice campaigns in the Wealth Management segment.

Range
6 - 22
20th-80th percentile
Midpoint
14
For modelling only
Confidence
moderate
Sample n=118

About this benchmark

Wealth Management sits inside our Wealth Management segment. The Cross Channel CAC-PAYBACK-MONTHS range below is derived from active UK regulated-advice campaigns and the niche-opportunity dataset, calibrated against the platform aggregate.

Months to recover client acquisition cost for Wealth Management including onboarding and service costs.

Segment

Wealth Management

Benchmark type

observed (sampled directly from active campaigns)

Frequently asked questions

What is the typical Cross Channel CAC-PAYBACK-MONTHS for Wealth Management?+

The published 20th-80th percentile range is 6 - 22, with a midpoint near 14. Use the range and confidence tier rather than the midpoint when modelling.

How confident is this Cross Channel CAC-PAYBACK-MONTHS benchmark for Wealth Management?+

The benchmark is rated moderate. The sample is meaningful but smaller; expect some variance.

Why is Wealth Management priced at this Cross Channel CPL range?+

Months to recover client acquisition cost for Wealth Management including onboarding and service costs.