Email OPEN-RATE benchmark for Retirement Planning
Email OPEN-RATE for Retirement Planning: 26.6% - 45.6%. Directional benchmark from UK regulated advice campaigns in the Retirement Planning segment.
About this benchmark
Retirement Planning sits inside our Retirement Planning segment. The Email OPEN-RATE range below is derived from active UK regulated-advice campaigns and the niche-opportunity dataset, calibrated against the platform aggregate.
Email open rate for Retirement Planning adviser nurture sequences.
Segment
Retirement Planning
Benchmark type
grouped (grouped from similar niches in this segment)
Frequently asked questions
What is the typical Email OPEN-RATE for Retirement Planning?+
The published 20th-80th percentile range is 26.6% - 45.6%, with a midpoint near 36.1%. Use the range and confidence tier rather than the midpoint when modelling.
How confident is this Email OPEN-RATE benchmark for Retirement Planning?+
The benchmark is rated directional. It is a directional estimate calibrated against the platform aggregate; use it for planning, not bidding.
Why is Retirement Planning priced at this Email CPL range?+
Email open rate for Retirement Planning adviser nurture sequences.