Meta cost per click benchmark for Protection
Meta cost per click for Protection: £0.52 - £1.76. Directional benchmark from UK regulated advice campaigns in the Protection segment.
About this benchmark
Protection sits inside our Protection segment. The Meta cost per click range below is derived from active UK regulated-advice campaigns and the niche-opportunity dataset, calibrated against the platform aggregate.
Meta link-click CPC for Protection audiences, lead-form objective.
Segment
Protection
Benchmark type
grouped (grouped from similar niches in this segment)
Frequently asked questions
What is the typical Meta cost per click for Protection?+
The published 20th-80th percentile range is £0.52 - £1.76, with a midpoint near £1.14. Use the range and confidence tier rather than the midpoint when modelling.
How confident is this Meta cost per click benchmark for Protection?+
The benchmark is rated directional. It is a directional estimate calibrated against the platform aggregate; use it for planning, not bidding.
Why is Protection priced at this Meta CPL range?+
Meta link-click CPC for Protection audiences, lead-form objective.