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Microsoft Ads • cost per click

Microsoft Ads cost per click benchmark for Investment

Microsoft Ads cost per click for Investment: £2.47 - £8.84. Directional benchmark from UK regulated advice campaigns in the Investment Leads segment.

Range
£2.47 - £8.84
20th-80th percentile
Midpoint
£5.66
For modelling only
Confidence
directional
Derived from aggregate

About this benchmark

Investment sits inside our Investment Leads segment. The Microsoft Ads cost per click range below is derived from active UK regulated-advice campaigns and the niche-opportunity dataset, calibrated against the platform aggregate.

Microsoft Ads CPC for Investment Leads; typically 25-32% below Google Search equivalents.

Segment

Investment Leads

Benchmark type

grouped (grouped from similar niches in this segment)

Frequently asked questions

What is the typical Microsoft Ads cost per click for Investment?+

The published 20th-80th percentile range is £2.47 - £8.84, with a midpoint near £5.66. Use the range and confidence tier rather than the midpoint when modelling.

How confident is this Microsoft Ads cost per click benchmark for Investment?+

The benchmark is rated directional. It is a directional estimate calibrated against the platform aggregate; use it for planning, not bidding.

Why is Investment priced at this Microsoft Ads CPL range?+

Microsoft Ads CPC for Investment Leads; typically 25-32% below Google Search equivalents.