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YouTube • view rate

YouTube view rate benchmark for Mortgage

YouTube view rate for Mortgage: 19.8% - 37.4%. Directional benchmark from UK regulated advice campaigns in the Mortgage Leads segment.

Range
19.8% - 37.4%
20th-80th percentile
Midpoint
28.6%
For modelling only
Confidence
directional
Derived from aggregate

About this benchmark

Mortgage sits inside our Mortgage Leads segment. The YouTube view rate range below is derived from active UK regulated-advice campaigns and the niche-opportunity dataset, calibrated against the platform aggregate.

YouTube TrueView rate for Mortgage Leads educational content.

Segment

Mortgage Leads

Benchmark type

grouped (grouped from similar niches in this segment)

Frequently asked questions

What is the typical YouTube view rate for Mortgage?+

The published 20th-80th percentile range is 19.8% - 37.4%, with a midpoint near 28.6%. Use the range and confidence tier rather than the midpoint when modelling.

How confident is this YouTube view rate benchmark for Mortgage?+

The benchmark is rated directional. It is a directional estimate calibrated against the platform aggregate; use it for planning, not bidding.

Why is Mortgage priced at this YouTube CPL range?+

YouTube TrueView rate for Mortgage Leads educational content.