Budget
How much does lead generation cost for UK financial services firms?
Last reviewed 22 April 2026 · Reviewed by Jake McQuillan
Quick answer
How much does lead generation cost for UK financial services firms?
Full-service lead generation for UK financial services firms typically costs £3k-£15k/month in agency fees plus £3k-£40k/month in ad spend, depending on scale and niches.
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A UK financial services lead generation engagement typically has two cost lines: agency fees (£3k-£15k/month covering strategy, media buying, creative, tracking, reporting) and media spend (£3k-£40k/month direct to Meta/Google/LinkedIn). Smaller single-adviser firms often start at £2k fees + £3k spend; multi-office networks can run £10k fees + £30k+ spend.
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