Skip to main content
LinkedIn • click-through rate

LinkedIn click-through rate benchmark for all UK advisers

LinkedIn click-through rate for all UK advisers: 0.4% - 1.2% (20th-80th percentile, moderate confidence). Aggregate benchmark from UK financial-adviser campaigns.

Range
0.4% - 1.2%
20th-80th percentile
Midpoint
0.8%
For modelling only
Confidence
moderate
Sample n=237

About this benchmark

This is the aggregate LinkedIn click-through rate benchmark across every regulated UK advice niche we run paid-media campaigns in. The published range covers the 20th to 80th percentile of monthly performance, with outliers excluded.

Platform-wide aggregate across every tracked UK adviser niche for this metric and channel.

Segment

Aggregate / Cross-Vertical

Benchmark type

aggregate (cross-niche platform aggregate)

Frequently asked questions

What is the typical LinkedIn click-through rate for all UK advisers?+

The published 20th-80th percentile range is 0.4% - 1.2%, with a midpoint near 0.8%. Use the range and confidence tier rather than the midpoint when modelling.

How confident is this LinkedIn click-through rate benchmark for all UK advisers?+

The benchmark is rated moderate. The sample is meaningful but smaller; expect some variance.

Why is all UK advisers priced at this LinkedIn CPL range?+

Platform-wide aggregate across every tracked UK adviser niche for this metric and channel.