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LinkedIn • cost per lead

LinkedIn cost per lead benchmark for all UK advisers

LinkedIn cost per lead for all UK advisers: £75 - £320 (20th-80th percentile, moderate confidence). Aggregate benchmark from UK financial-adviser campaigns.

Range
£75 - £320
20th-80th percentile
Midpoint
£197.5
For modelling only
Confidence
moderate
Sample n=237

About this benchmark

This is the aggregate LinkedIn cost per lead benchmark across every regulated UK advice niche we run paid-media campaigns in. The published range covers the 20th to 80th percentile of monthly performance, with outliers excluded.

LinkedIn professional-targeted lead-gen CPL across UK regulated advice.

Segment

Aggregate / Cross-Vertical

Benchmark type

aggregate (cross-niche platform aggregate)

Frequently asked questions

What is the typical LinkedIn cost per lead for all UK advisers?+

The published 20th-80th percentile range is £75 - £320, with a midpoint near £197.5. Use the range and confidence tier rather than the midpoint when modelling.

How confident is this LinkedIn cost per lead benchmark for all UK advisers?+

The benchmark is rated moderate. The sample is meaningful but smaller; expect some variance.

Why is all UK advisers priced at this LinkedIn CPL range?+

LinkedIn professional-targeted lead-gen CPL across UK regulated advice.