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LinkedIn • conversion rate

LinkedIn conversion rate benchmark for Insurance

LinkedIn conversion rate for Insurance: 4.2% - 10.5%. Directional benchmark from UK regulated advice campaigns in the Insurance Leads segment.

Range
4.2% - 10.5%
20th-80th percentile
Midpoint
7.35%
For modelling only
Confidence
directional
Derived from aggregate

About this benchmark

Insurance sits inside our Insurance Leads segment. The LinkedIn conversion rate range below is derived from active UK regulated-advice campaigns and the niche-opportunity dataset, calibrated against the platform aggregate.

LinkedIn lead-gen-form CVR for Insurance Leads.

Segment

Insurance Leads

Benchmark type

grouped (grouped from similar niches in this segment)

Frequently asked questions

What is the typical LinkedIn conversion rate for Insurance?+

The published 20th-80th percentile range is 4.2% - 10.5%, with a midpoint near 7.35%. Use the range and confidence tier rather than the midpoint when modelling.

How confident is this LinkedIn conversion rate benchmark for Insurance?+

The benchmark is rated directional. It is a directional estimate calibrated against the platform aggregate; use it for planning, not bidding.

Why is Insurance priced at this LinkedIn CPL range?+

LinkedIn lead-gen-form CVR for Insurance Leads.